At Heyday, we’re big believers in the power of brilliant visuals and aligned strategy. So when we started collaborating with the incredible Iana Chtefan, brand photographer, hype woman, and confidence queen, we knew we had to share some of her magic with our community.
We’ve been busy behind the scenes co-creating mini shoots, gorgeous galleries, and smart content strategies that help brands shine both in their photos and their digital presence. And this is just the beginning of our collab magic with Chtefan Brand Photography!
If you’ve been feeling the FOMO and want to book in for a Mini or Mini + shoot in the future but you’re a bit apprehensive about being photographed we invited Iana to share her top tips for anyone who’s ever felt awkward or unsure about stepping in front of the camera. Because let’s face it – we’ve all been there.
Worried about feeling awkward in front of the camera?
You’re not alone!
Most girlies who turn to me to create their brand photography portfolio tell me that they are worried about being in front of the camera – and I totally get it! I’ve been there!
Here are my top points and tips to beat the cringe and show up Confident like Claudia!™️
⚡️ Remember: it’s not a Vanity Fair
I think it’s crucial to remember why you are getting a brand shoot in the first place. It’s to represent your business with the quality it deserves! Owning images that are true to your brand, are consistent and top quality will help you serve your community better by showing them who you are and what working with you feels like.
⚡️ Take the time
It’s only natural for most of us to feel a bit self-conscious in front of the camera – even if you read and embraced my point above.
My top tip for not only embracing the lens, but enjoying it even, is to spend a little time preparing for your shoot.
Be sure to plan ????the best???? outfit, consider getting a blow dry, make sure you have 15 minutes between arriving and starting the shoot – to decompress, reset, refresh and get in the zone! Trust me, all these small things make a huge difference to how you feel going into the shoot!
⚡️ Trust the pro(&cess)
I am not kidding you when I say that most people tell me they are nervous to have their photo taken.
It’s ok, I hear ya, I see ya. I want you to trust me.
A big part of my job is making sure that you look amazing in your photos – I want you to see what I see: an incredible, inspirational, smart, strong woman, who’s doing the thing and knows her stuff! I have photographed many women and take pride in the feedback I get – which is, consistently – that not only was the shoot ‘actually a lot of fun’, but the photos are pretty darn shamazing too!
When I hear this, I swear, my mission is accomplished!
Ready to turn your business into a brand?
Whatever your business, you need some beautiful, professional-looking imagery of the individual that is YOU to show your clients what you bring to the table. Let me help you create an irresistible first impression – the kind that will tell your clients they just have to work with you. Visit my website and check out the full range of brand photography services I offer and get in touch if you’re ready to show up confident like Claudia!
A huge thank you to Iana of Chtefan Brand Photo for sharing her expertise as a guest blogger, be sure to give her a follow for even more website tips and expert advice on Instagram and check out her full range of services on the Chtefan Photography website.
Hannah, Heyday Digital Agency